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  • Improve Today

    Are you insured? Here is why you must be insured today!

    January 20, 2015 / No Comments

    There are some things we take for guaranteed. We do not take time to understand them. After five days of interaction with insurers, I got to realize that the best financial strategy is to identify best insurance products and buy them. One of such products is education insurance. I do not know how you take your life, but risks are part of life. Every day you move from home to work, a series of risks could happen and impact your life for ever. Whether you travel in your own car or use public transport, there are many risks on the…

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    M. B. Mugisa

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  • Improve Today

    The art of Guerrilla marketing

    January 20, 2015 / No Comments

    Regardless of your business, marketing is of the most important activities you have to do. However, traditional classes like MBA and other trainings have focused on teaching marketers from a perspective of spending a lot of money to generate sales. Unfortunately, businesses do not have a lot of money. It is a constraint. Entrepreneurs have very good ideas but their biggest challenge is shortage of capital and cash flows. You need to find ways of overcoming capital challenges. This is why the concept of Guerrilla marketing comes in.  How  do you increase revenue with a minimal budget? Guerrilla marketing is…

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    M. B. Mugisa

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